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CREATIVE TOPS LAUNCHES KEW GARDENS COLLECTION
(29.03.10)
Creative Tops Ltd, in partnership with The Royal Botanic Gardens, Kew, has launched a beautiful collection of china depicting historical botanical prints and architecture taken from the Kew archives.

The collection includes a co-ordinated collection of fine bone china mugs, fine china tableware and oven to tableware.

The floral range features illustrative botanical drawings from one of the world’s most respected botanical artists, Pierre-Joseph Redouté (1759 - 1840). Creative Tops chose the most popular and well loved species of flowers so that people can gradually build up a comprehensive collection. Each fine bone china mug is available in a beautifully printed gift box with swing tag.

The Benary range will brighten up any kitchen. All the images are from the 'Album Benary' created by a highly accomplished botanical artist Ernst Benary (1819 - 1893). He created 28 colour plate illustrations of vegetable varieties which were named in German, English, French and Russian. The collection includes plates, fine china mugs, pasta bowls and oven to tableware pieces.

Creative Tops has also created a range of products featuring some of Kew’s most stunning buildings including the iconic Kew pagoda, designed by the renowned architect, William Chambers. Inspiration for the collection has come from a book of drawings published in 1763 entitled 'Plans, elevations, sections and perspective view of the gardens and buildings at Kew in Surrey'.

Kew’s approval to use its historical imagery was not an easy process.

“We only partner with the very best companies in their field and Creative Tops stood out from the competition,” said Quincy Leon, head of licensing at Kew. Leon adds, “The quality of decal was extremely important to us and Creative Tops was able to produce high quality decals across an extensive co-ordinated range.”

Clare Farthing, marketing manager for Creative Tops commented, “We are extremely proud to be able to support Kew in its role as a world leader in plant science and conservation.

“We are also excited to be able to offer our customers a truly inspirational range of products that we hope will become sought after collectors’ items in years to come.”

Come and see the full Creative Tops collection at Exclusively Housewares, Stand 306.